Privacy Policy

Last updated: October 2026

KUUMA respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains what information we collect, why we collect it and how it may be used when you visit our website, purchase from us or interact with our marketing.

1. Who We Are

KUUMA
5-7 The Crescent
Newquay
Cornwall
TR7 1DT
United Kingdom

Email: hello@shopkuuma.co.uk
Telephone: 07441 915980

KUUMA is responsible for the personal information described in this policy.

2. Information We May Collect

Depending on how you interact with KUUMA, we may collect:

  • Your name

  • Billing address

  • Delivery address

  • Email address

  • Telephone number

  • Order information

  • Payment and transaction information

  • Returns and customer service information

  • IP address

  • Browser information

  • Device information

  • Website usage information

  • Pages and products viewed

  • Purchases and checkout activity

  • Marketing preferences

  • Cookie and tracking information

  • Information relating to interactions with our advertising

Complete payment card information is generally processed directly by our payment providers rather than stored by KUUMA.

3. How We Use Your Information

We may use personal information to:

  • Process orders

  • Take and manage payments

  • Arrange delivery

  • Manage returns and refunds

  • Communicate with you about your order

  • Provide customer support

  • Prevent fraud

  • Maintain accounting and business records

  • Operate and improve our website

  • Understand how people use our website

  • Measure the performance of our marketing

  • Measure purchases generated by advertising

  • Create advertising audiences where permitted

  • Show relevant advertisements where you have provided the required consent

  • Send marketing communications where permitted

  • Comply with our legal obligations

4. Our Lawful Bases for Processing

Depending on the activity involved, we may process your information because:

  • It is necessary to fulfil a contract with you

  • We have a legal obligation

  • We have a legitimate business interest

  • You have provided consent

Where we rely on consent, you may withdraw that consent.

5. Email Marketing

If you subscribe to KUUMA emails, we may send you information about:

  • New products

  • Offers and promotions

  • Product information

  • Sauna advice and content

  • KUUMA news

You can unsubscribe at any time using the unsubscribe link in our emails.

You may still receive transactional communications relating to an order even if you unsubscribe from marketing.

6. Facebook and Meta Advertising

We use or may use Meta advertising technologies, including technologies associated with Facebook and Instagram.

Where you have provided the appropriate consent, Meta technologies may collect information about how you interact with our website.

This may include events such as:

  • Visiting our website

  • Viewing a product

  • Adding an item to your basket

  • Beginning checkout

  • Completing a purchase

We may use this information to:

  • Measure advertising performance

  • Understand whether advertising results in sales

  • Improve advertising campaigns

  • Create advertising audiences

  • Display more relevant KUUMA advertising on platforms such as Facebook and Instagram

Information may be shared with or processed by Meta Platforms and its associated companies in accordance with their own privacy policies.

Advertising tracking that requires consent will only be used where the appropriate consent has been provided through our cookie consent system.

7. Analytics and Website Measurement

We may use analytics tools to understand how visitors use the KUUMA website.

These tools may collect information such as:

  • Pages visited

  • Products viewed

  • Approximate traffic source

  • Device type

  • Browser type

  • Website interactions

  • Purchases or conversion activity

Where consent is legally required for these technologies, they will only operate after the appropriate consent has been provided.

8. Who We May Share Information With

We may share relevant personal information with companies that help us operate KUUMA, including:

  • Shopify

  • Payment providers

  • Royal Mail

  • Amazon Shipping or associated delivery services

  • Other delivery providers

  • Email marketing platforms

  • Website and ecommerce technology providers

  • Analytics providers

  • Meta, including Facebook and Instagram advertising services

  • Other advertising platforms that we use

  • Accountants and professional advisers

  • Authorities where disclosure is legally required

We only share information where necessary for the relevant purpose.

9. Shopify

Our online store is powered by Shopify.

Shopify may process information on our behalf and for its own permitted purposes in order to provide ecommerce, checkout and related services.

Shopify's own privacy documentation provides further information about its processing activities.

10. International Data Transfers

Some of the companies we use, including major ecommerce, analytics and advertising platforms, may process personal information outside the United Kingdom.

Where required, appropriate safeguards will be used for international transfers of personal information.

11. How Long We Keep Your Information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including to meet accounting, tax, legal or regulatory obligations.

Different types of information may be kept for different periods.

12. Your Data Protection Rights

Depending on the circumstances, you may have rights including the right to:

  • Request access to your personal information

  • Correct inaccurate information

  • Request deletion of certain information

  • Restrict certain processing

  • Object to certain processing

  • Request transfer of certain information

  • Withdraw consent

To exercise a right, contact:

hello@shopkuuma.co.uk

You also have the right to complain to the UK Information Commissioner's Office if you believe your personal information has been handled incorrectly.

13. Security

We take reasonable measures to protect personal information from unauthorised access, loss, misuse or disclosure.

No internet transmission or electronic storage system can be guaranteed to be completely secure.

14. Children's Privacy

Our website and products are not specifically directed towards children and we do not knowingly seek to collect children's personal information for marketing purposes.

15. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes to our website, services, marketing technologies or legal requirements.

The latest version will be published on this website.

16. Contact Us

For privacy-related questions:

KUUMA
5-7 The Crescent
Newquay
Cornwall
TR7 1DT

Email: hello@shopkuuma.co.uk
Telephone: 07441 915980